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Date / Time
Date(s) - 02/15/13
11:30 am:1:30 pm

Railstop Gastropub at the Crowne Plaza

Five Reasons You Should Be Using Twitter for Your Business

First the kids were crazy about MySpace and then Facebook. But who knew this thing called “social media” would explode? Who could’ve predicted that as business owners, we’d be expected to use these tools to talk to our customers?

So you’ve embraced Facebook. You might have a LinkedIn profile. And you’ve heard about Pinterest and Instagram but haven’t jumped in to use them yet. But you just can’t seem to understand Twitter. What could you possibly communicate in 140 characters or less? What’s the point right?

Join aiellejai Chief Content Architect Angie Jennings Sanders for a discussion about the top five reasons why you should give Twitter a try. Angie will make the case for using Twitter and share some success stories from small businesses just like yours. This session is a two-way conversation, so bring your questions and Angie will answer them. And if she can’t, she’ll find the answer for you and email you later.

At this event, you’ll learn how Twitter can:

  • Show your customers that you’re savvy
  • Help you find out what your potential customers want
  • Make you more accessible to your customers
  • Help you refine your brand

Angie Sanders has over 10 years of experience working with companies to develop their communications strategy and messaging and tell their stories in ways that excite their audiences. She is the owner of aiellejai (ALJ), a content creation consultancy specializing in marketing communications project management, social media engagement, self-publishing guidance, and writing tutoring and development. aiellejai is a subsidiary of esolutions360, a digital solutions agency that marries the creativity of content development/marketing with the fundamentals of software engineering. Both companies come together to support the C4 Methodology that comprises content strategy, content development, and content delivery. In 2013, her company will be launching two products: Monarch, which is a set of content marketing and community engagement support packages that standardize the amount of support clients get per month and what they’re paying; and RetainGO, a multi-channel marketing software that handles campaigns that encompass email marketing, social media engagement, direct mail, and text messaging.



Registration is closed for this event.